Willie Bergh began his career in 2000 within the family business, where he successfully managed three King Pie outlets until their sale in 2005. This early experience instilled in him a strong foundation in business operations, client relations and leadership, while emphasising the importance of understanding and responding to clients’ individual needs and building strong, lasting relationships. Following this, Willie joined Old Mutual as a broker consultant, a role he held from 2005 – 2011. During this time, he developed extensive knowledge of financial products and advisory services, working closely with clients to provide tailored solutions and build long-term trust.

In 2010, Paul Bekker invited Willie to join Bekker Investments as a partner, recognising his expertise and commitment to client success. He formally joined the firm in early 2011 and has since played a key role in its growth. Today, Willie serves as a financial advisor and director at Bekker Investments, where he is responsible for servicing and expanding the firm’s client base. His focus is delivering strategic financial guidance, fostering enduring relationships, and helping clients achieve their long-term goals.